ABOUT AUTHOR
Leading Loyalty: Cracking the Code to Customer Devotion
Be present. Be fully present.
Shawn has over three decades of experience in leadership and management, sales and marketing, program development, and consulting services. His deep knowledge and robust experience inspires others to become leaders through personal effectiveness and execution.
Shawn served for several years as FranklinCovey’s Executive Vice President, where he had responsibility for all of FranklinCovey’s direct operations. He also led the company’s Execution, Speed of Trust, Customer Loyalty, and Sales Performance Practices. He is the author or co-author of several books, including The Ultimate Competitive Advantage and Talent Unleashed.
KEYNOTE
Embrace the proven principles of Leading Loyalty.
SHAWN MOON
Shawn Moon, a nearly 30-year associate with FranklinCovey, has decades of experience in leadership and management, sales and marketing, program development, and consulting services. As an executive vice president, Shawn was responsible for FranklinCovey’s Direct Offices, as well as the Speed of Trust®, Execution, Customer Loyalty, and Sales Performance Practices. He is the author or coauthor of several books, including The Ultimate Competitive Advantage: Why Your People Make All the Difference and the 6 Practices You Need to Engage Them, Talent Unleashed: 3 Leadership Conversations to Ignite the Unlimited Potential in People, and Building a Winning Culture in Government.

